Every dollar spent on planting and caring for a community tree yields benefits that are two to five times that investment—benefits that include cleaner air, lower energy costs, improved water quality and increase property values, according to the U.S. Forest Service.
One large tree can provide a day’s supply of oxygen for up to four people, according to a study by North Carolina State University. In only one year, a mature tree will absorb more than 48 pounds of carbon dioxide from the air and release oxygen in its place, according to the European Environment Agency.
Washington University has set the specific goal to increase its campus tree canopy from the current 16% to a 30% canopy by the year 2030.
David Dresner is a St. Louis entrepreneur that incubated his paper goods company, Sleeve a Message, out of Washington University while he attended the Olin Business School and is now a key player in Washington University’s goal to increase the campus tree canopy.
As a lover of nature, David knew early on that he had to incorporate a sustainable and environmentally friendly business model into his young company.
All of Sleeve a Message’s products are 100% recyclable, made from 90% post-consumer materials and uses only water-based inks. Additionally, for every 7,000 beverage sleeves the company produces, it plants a tree in the St. Louis community. David Dresner has been able to completely offset his carbon footprint while directly giving back to the community and his alma mater.
On Thursday, November 16, David and his company will participate in the 4th annual Tree Planting at Washington University, a tradition the entrepreneur celebrates wholeheartedly. “It’s one thing to give back and donate to the community, but my favorite part by far is being here and experiencing it with the students,” shares Dresner. “I like to get my hands dirty, help dig and plant and really be involved. It’s a core pillar in my company’s mission statement and that will never change. We are committed to being environmentally conscious.”
About Sleeve a Message:
Sleeve a Message was born out of a South City St. Louis basement. David Dresner launched the company after building a custom coffee sleeve printer named “RumpleSleeveSkin.” Sleeve a Message produces tens of millions of customized sleeves annually for clients around the world and is committed to social change through its sustainable business practices. David graduated from the Olin Business School at Washington University in St. Louis.